The 21 Most Powerful Minutes in a Leader’s Day
Author: John Maxwell Publisher: Thomas Nelson Reviewer: Goke Ilesanmi Everything, they say, rises and falls on leadership. That is why we are reviewing this book entitled “The 21 Most Powerful Minutes in a Leader’s Day” this week. John Maxwell, author of this book is the founder of INJOY, a leadership…
Other areas of business and effective e-mail communication (2)
By Goke Ilesanmi Last week, we said another area worthy of note in effective email communication is e-mail and job application. We said before you even conceive the idea of sending an email cover letter, you need to first make sure that you understand all the rules and guidelines for…
What Rich People Know & Desperately Want to Keep Secret
Author: Brian Sher Publisher: Prima Publishing Reviewer: Goke Ilesanmi It is said that rich people apply some principles that others either ignore or are ignorant of. My resolve to unveil these principles informs the choice of this book tagged “What Rich People Know & Desperately Want to Keep Secret”…
Other areas of business and effective e-mail communication
By Goke Ilesanmi Another area worthy of note is e-mail and job application. There are key strategies for sending email cover letters. We will discuss these strategies. It is noteworthy that you must ensure that you know the rules of a dynamic cover letter. Before you even conceive the idea…
Tips & Traps for Writing an Effective Business Plan
Author: Greg Balanko-Dickson Publisher: McGraw-Hill Reviewer: Goke Ilesanmi Having an effective business plan is critical to the success of any business. That is why we are X-raying this text entitled “Tips & Traps for Writing an Effective Business Plan”. It is written by Greg Balanko-Dickson, a third-generation entrepreneur, Licensed Professional…
Fundamentals of effective e-mail communication in business(2)
By Goke Ilesanmi Last week, we said electronic mail, called e-mail for short, is a system that allows people to send messages to each other by computer. We added that e-mail makes everything easier and faster including making a powerful business impression and establishing positive professional relationships. We however…
Superstar Sales Secrets
Author: Barry Farber Publisher: Elpac Publishing Reviewer: Goke Ilesanmi As a result of the importance of sales to sustainability and profitability of a business, we are X-raying this sales book entitled “Superstar Sales Secrets”, written by Barry Farber. Farber is the president of Farber Training Systems, Inc., and has trained…
Fundamentals of effective e-mail communication in business
By Goke Ilesanmi Electronic mail, called e-mail for short, is a system that allows people to send messages to each other by computer. E-mail makes everything easier and faster including making a powerful business impression and establishing positive professional relationships. The businessperson who uses the technology effectively and appropriately will…
Driving Growth through Innovation
By Goke Ilesanmi Persuasion can be variedly defined. At one level of definition, it is conceived as the process by which a communicator tries to influence the attitudes, values, belief system, or action of his listener(s) or audience. In other words, persuasion involves motivating the audience through the power of…
Persuasive proposals and positive business impacts
By Goke Ilesanmi Persuasion can be variedly defined. At one level of definition, it is conceived as the process by which a communicator tries to influence the attitudes, values, belief system, or action of his listener(s) or audience. In other words, persuasion involves motivating the audience through the power of…
Promoting Yourself
Author: Hal Lancaster Publisher: Free Press Reviewer: Goke Ilesanmi Most employees face the challenge of getting promotion in the workplace. They adduce different (wrong) reasons for this. Such people need to read this book entitled “Promoting Yourself”. It is written by Hal Lancaster who spent more than 30 years…
Communication strategies in mergers and acquisitions(3)
By Goke Ilesanmi Last week, we said communication does not come easily to many managers who throughout most their careers have dealt almost entirely with hard facts and figures, not the soft people issues. We added that these managers may not be good enough as leaders. We stressed that many…
The Road Not Followed
Author: Leo Oko Ogba (info@leookoogba.com) Publisher: Self-Publishing Pagination: 138 Pages Available on Amazon: https://www.amazon.com/dp/B092M51YC1 Reviewer: Goke Ilesanmi Experience, the maxim goes, is the best teacher. In short, valuable first-hand experience, accurate historical record and right education are capable of changing the mindset of any group of disgruntled people through potency…
The Art of Managing People
Authors: Phillip Hunsaker and Anthony Alessandra Publisher: Simon & Schuster Inc. Reviewer: Goke Ilesanmi Managing people has always been a challenge. This is because people are difficult to manage and most managers too lack effective people-management skills. This is why I want us to discuss this book entitled “The…
Communication strategies in mergers and acquisitions(2)
By Goke Ilesanmi Last week, we said the concept of mergers and acquisitions has long been considered one of the fastest routes to business growth, yet, experience has shown that most mergers fail to achieve the expected synergy and are more often counterproductive at the end of the day. …
101 Ways to Market Your Business
Author: Andrew Griffiths Publisher: Diamond Publishing Reviewer: Goke Ilesanmi For any business to survive and achieve profitability, it needs customers. To get enough customers, effective marketing is very important. Let us therefore examine this text with the title 101 Ways to Market Your Business written by Andrew Griffiths. Griffiths is…
Communication strategies in mergers and acquisitions
By Goke Ilesanmi The concept of mergers and acquisitions has long been considered one of the fastest routes to business growth. Yet, experience has shown that most mergers fail to achieve the expected synergy and are more often counterproductive at the end of the day. Post-merger integration challenges are many.…
The Networking Survival Guide
Author: Diane Darling Publisher: McGraw-Hill Reviewer: Goke Ilesanmi Networking is very important in whatever we do. Whether you want to get sales leads, find a new job, have new friends, enhance your career or get referrals, networking is one of your success tools. Diane Darling, the author of this text…
Co-opetition
Authors: Barry Nalebuff and Adam Brandenburger Publisher: Profile Books Reviewer: Goke Ilesanmi The only thing that is constant in life is change. This means one needs to embrace it to avoid being swept away by its tide. The old concept of competition interpreted as enmity is now outdated. And…
Other notable areas of effective public speaking and presentation skills
By Goke Ilesanmi Last week, we said there are essentials of good writing that must be applied in speech-writing. We explained that some of these are conciseness, completeness, correctness, clarity and consideration. We added that courtesy, positive language, concreteness and sincerity are also parts of these fundamentals. We said conciseness…
The Power of Plan B
Author: Sam Asekunowo Publisher: Xlibis Reviewer: Goke Ilesanmi Achieving long-lasting success in life requires a lot of strategic planning. This is especially so because great accomplishments are not attained by accident but through conscious efforts. Specifically, individuals and organisations that are thirsty for long-term success need to have their Plans…
Boosting your career with effective public speaking and presentation skills (4)
By Goke Ilesanmi Last week, we said as a politician, for instance, you need to master the art of effective public speaking and persuasive communication to succeed because you must be able to convince the electorate and even win opposition over during electoral campaigns so that they can vote for…
How to Win Customers & Keep Them for Life
Author: Michael LeBoeuf Publisher: Pastoral Care Publishing Reviewer: Goke Ilesanmi For any business to make profit and survive, it must have enough (loyal) customers. The decision of Dr. Michael LeBoeuf to write this book tagged How to Win Customers & Keep Them for Life is therefore a good one.…
Boosting your career with effective public speaking and presentation skills(3)
By Goke Ilesanmi Last week, we said to acquire the required proficiency in public speaking and presentations generally, you must be sincere to yourself by doing the necessary self-auditing for accurate self-awareness and then personal development or learning. We added that self-awareness is about having a clear perception of your…
GOKE ILESANMI INDUCTED AS FELLOW, INSTITUTE OF INFORMATION MGT AFRICA
Goke Ilesanmi, Managing Consultant/CEO, Gokmar Communication Consulting and Publisher, www.gokeilesanmi.com.ng has been inducted as a Professional Fellow of the Institute of Information Management (IIM) Africa. He was inducted at the Institute’s 28th Annual Conference and Induction Ceremony that held on Saturday, March 20 in Lagos. Welcoming everyone to the event,…
THE TWO-DAY BURIAL CEREMONY OF THE 86-YEAR-OLD LATE PRINCESS (DEACONESS) FLORENCE AJIYEGBE TENIOLA, MOTHER OF ELDER MOSES TENIOLA TOOK PLACE ON FRIDAY AND SATURDAY, MARCH 19 AND 20 AT ARA-EKITI, EKITI STATE
ELDER MOSES TENIOLA MRS TENIOLA ELDER AND MRS TENIOLA
Institute of Information Management Africa holds 28th annual conference, induction ceremony
*inductsGoke Ilesanmi, others as Fellows, Members The Institute of Information Management (IIM) Africa held its 28th Annual Conference and Induction Ceremony on Saturday, March 20 in Lagos as new Fellows and members joined its fold. Welcoming everyone to the event, Ambassador (Dr) Oyedokun Oyewole, the President and Chairman of the…
The Banker’s Fortress
Author: Adebisi Abiodun Publisher: Megasynergy Nigeria Ltd Reviewer: Goke Ilesanmi It is indeed indisputable that fraud is very prevalent in our society today. It is particularly worrisome that banks that are naturally supposed to be a beacon of financial transparency and trust are not exempted from this malaise. There is…