GOKE ILESANMI

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Blue Ocean Strategy

Authors: Chan Kim and Renee Mauborgne Publisher: Harvard Business School Publishing Reviewer: Goke Ilesanmi           It is a great challenge to corporate organisations to handle competition effectively, get appreciable market share and achieve profitability. This is why I want us to examine this book entitled “Blue Ocean Strategy”.  It is…
Euro 2020 – Final – Italy v England

FOOTBALL, RACISM AND AFRICANS

By Tim Akano One Africa Initiatives (OAI), a leading not-for-profit organisation that focuses on the development of the African continent and the sixth region, including its people globally, expresses deep shock at the recent torrents of racist comments that followed the loss of England to Italy at the Euro 2020…
Make Money from Hidden Talents

Make Money from Your Hidden Talents

Author: David Ray Publisher: Inner Eye Publishing Reviewer: Goke Ilesanmi   One of the ways to get rich is through exploitation of our talents. At times, these talents are hidden and need to be unveiled. That is why David Ray, an exceptionally brilliant motivational writer, endowed with the skill of…
ten commitments

Ten Commitments for Building High Performance Teams

Author: Tom Massey Publisher: Religious Broadcasting Inc. Reviewer: Goke Ilesanmi   High performance is very critical to the survival of any organisation or individual. This is why I want us to examine this text entitled “Ten Commitments for Building High Performance Teams”. It is written by Dr. Tom Massey, a…
13 Fatal Errors Managers Make

13 Fatal Errors Managers Make

Author: Steven Brown Publisher: Fleming H. Revell Reviewer: Goke Ilesanmi Most corporate organisations collapse today as a result of ineffective management. This is because most people find themselves in managerial positions without prior training or preparation. Many fatal errors are therefore committed by such managers which negatively affect their organisations.…
the millionaire in you

The Millionaire in You

Author: Michael LeBoeuf Publisher: Crown Business, New York Reviewer: Goke Ilesanmi   Inability to discover and maximise one’s latent potential accounts for why most people have not achieved their purpose in life. This also explains why most people have not attained their desired financial independence because they do not realise…
Stock Investing for Dummies 4

Stock Investing for Dummies

Author: Paul Mladjenovic Publisher: Wiley Publishing, Inc. Reviewer: Goke Ilesanmi          One of the fastest and easiest (though also risky) routes to achieving financial sufficiency is stock investing. It is therefore important for us to X-ray this book christened “Stock Investing for Dummies” to educate people on stock investing. It…
The 21 Most Powerful Minutes in a Leader’s Day

The 21 Most Powerful Minutes in a Leader’s Day

Author: John Maxwell Publisher: Thomas Nelson Reviewer: Goke Ilesanmi Everything, they say, rises and falls on leadership. That is why we are reviewing this book entitled “The 21 Most Powerful Minutes in a Leader’s Day” this week. John Maxwell, author of this book is the founder of INJOY, a leadership…
What Rich People Know & Desperately Want to Keep Secret

What Rich People Know & Desperately Want to Keep Secret

Author: Brian Sher Publisher: Prima Publishing Reviewer: Goke Ilesanmi   It is said that rich people apply some principles that others either ignore or are ignorant of. My resolve to unveil these principles informs the choice of this book tagged “What Rich People Know & Desperately Want to Keep Secret”…
Tips-and-Traps-for-Writing-an-effective-Business-plan

Tips & Traps for Writing an Effective Business Plan

Author: Greg Balanko-Dickson Publisher: McGraw-Hill Reviewer: Goke Ilesanmi Having an effective business plan is critical to the success of any business. That is why we are X-raying this text entitled “Tips & Traps for Writing an Effective Business Plan”. It is written by Greg Balanko-Dickson, a third-generation entrepreneur, Licensed Professional…
super sales secrets

Superstar Sales Secrets

Author: Barry Farber Publisher: Elpac Publishing Reviewer: Goke Ilesanmi As a result of the importance of sales to sustainability and profitability of a business, we are X-raying this sales book entitled “Superstar Sales Secrets”, written by Barry Farber.  Farber is the president of Farber Training Systems, Inc., and has trained…
growth

Driving Growth through Innovation

By Goke Ilesanmi Persuasion can be variedly defined. At one level of definition, it is conceived as the process by which a communicator tries to influence the attitudes, values, belief system, or action of his listener(s) or audience. In other words, persuasion involves motivating the audience through the power of…
PROMOTING YOURSELF

Promoting Yourself

Author: Hal Lancaster Publisher: Free Press Reviewer: Goke Ilesanmi   Most employees face the challenge of getting promotion in the workplace. They adduce different (wrong) reasons for this. Such people need to read this book entitled “Promoting Yourself”. It is written by Hal Lancaster who spent more than 30 years…
The Road Not Followed

The Road Not Followed

Author: Leo Oko Ogba (info@leookoogba.com) Publisher: Self-Publishing Pagination: 138 Pages Available on Amazon: https://www.amazon.com/dp/B092M51YC1 Reviewer: Goke Ilesanmi   Experience, the maxim goes, is the best teacher. In short, valuable first-hand experience, accurate historical record and right education are capable of changing the mindset of any group of disgruntled people through potency…
ART OF MANAGING PEOPLE

The Art of Managing People

Authors: Phillip Hunsaker and Anthony Alessandra Publisher: Simon & Schuster Inc. Reviewer: Goke Ilesanmi     Managing people has always been a challenge. This is because people are difficult to manage and most managers too lack effective people-management skills. This is why I want us to discuss this book entitled “The…
101 ways to market your business

101 Ways to Market Your Business

Author: Andrew Griffiths Publisher: Diamond Publishing Reviewer: Goke Ilesanmi For any business to survive and achieve profitability, it needs customers. To get enough customers, effective marketing is very important. Let us therefore examine this text with the title 101 Ways to Market Your Business written by Andrew Griffiths. Griffiths is…