Authors: Paul Nelson and Judy Pearson Publisher: Self-improvement Reviewer: Goke Ilesanmi   Ability to speak confidently, clearly or effectively in public in very essential to our career advancement and/or business success. This explains our choice of this book entitled “Confidence in Public Speaking” for review this week. It is written…

By Goke Ilesanmi Research can be classified into two types. One is primary, which is basically concerned with conducting findings into new areas of knowledge, while the other, which is secondary, is solely based on conducting findings by consulting secondary sources like textbooks, journals, magazines, etc. In the course of…

By Goke Ilesanmi By concentrating on your specific audience, you will be able to write more focused, concise and effective correspondence, proposals and reports. If you have done the necessary research, formulated a sensible proposal, and even rewritten the final draft for your presentation at a staff meeting. The only…

Author: Andrew Griffiths Publisher: Diamond Publishing Reviewer: Goke Ilesanmi Andrew Griffiths, the author of this book entitled “Secrets to Building a Winning Business” is a professional marketing consultant, as well as a director of an Australian company called The Marketing Professionals. Griffiths is an accomplished trainer and a reputable public…

By Goke Ilesanmi Selling is basically about persuasion. That is, the art of getting people to go along with your points of view, to see everything your own way. Persuasion is the ability to induce beliefs and values in other people by influencing their thoughts and actions through specific strategies.…

By Goke Ilesanmi   Last week, we examined the Harvard Negotiation Project tagged called “Seven Elements framework” as regards negotiation. We said there is no disputing the fact that most people are not natural or born negotiators. We added that  the good news is that research consistently shows that most…

The Institute of Information Management (IIM) Africa has inducted new members into its fold in a bid to boost its membership. The induction held during the annual national summit, induction and investiture ceremony of the Institute in Abuja at the weekend. Speaking on the ceremony’s theme of “Electronic Transmission of…

By Goke Ilesanmi Last week, we stressed the need for clarifying goals. We explained that from the discussion, the goals, interests and viewpoints of both sides in a disagreement need to be clarified. We said it is helpful to list these factors in order of priority because through clarification, it…

By Goke Ilesanmi Last week, we said embracing and mastering essentials of effective negotiation as individuals, educational institutions, corporate organisations and governments is very imperative. We explained that negotiation simply refers to the way through which people settle differences and a process by which compromise or agreement is reached while…

By Goke Ilesanmi Who can remind me of the number of times that various labour unions have embarked on industrial actions in this country? Of course, the simple answer is that we have lost count. It is noteworthy that the Academic Staff Union of Universities (ASUU) just suspended an eight-month…

By Goke Ilesanmi Nigerians are very creative. Some years ago, foreign music held our airwaves hostage. But today, local music has taken over and the industry is growing in leaps and bounds. The comedy/emcee segment of the entertainment industry is growing too. We now have many “talented” comedians and emcees…

…as General Superintendent, Zonal Superintendent advise on spiritual growth By Goke Ilesanmi It was a mixed bag of massive spiritual reawakening, intellectual empowerment and physical excitement as the Christ Apostolic Church, Ikeja Zone, Lagos celebrated its 2022 annual founders’ day christened “Ikeja Day”, between Tuesday, October 4 and Sunday, October…

By Goke Ilesanmi One of the months I naturally look forward to with passionate consciousness is the month of September, the ninth month that coincidentally has nine letters. My anticipation about this month is not just because it marks the beginning of the EMBER months. Neither is it because it…

By Goke Ilesanmi Attainment of potency in core grammatical concepts is very important to the effectiveness of our business and general communication. One of the grammatical concepts central to communication is the grammatical tense. Tense is any of the verb forms relating time to action. This time is basically divided…

By Goke Ilesanmi It is noteworthy that the ability to communicate persuasively is a skill that can be used in all aspects of our personal or business life. In short, it is said that the difference between an impotent conversationalist and the motivating communicator is the ability to persuade people…

Author: Robert Neiman Publisher: McGraw-Hill Reviewer: Goke Ilesanmi   This text entitled “Execution Plain and Simple”, with the subtitle ‘Twelve Steps to Achieving Any Goal on Time and on Budget” is written by Robert Neiman, a holder of a Master of Business Administration from Harvard University. Neiman is a partner…

By Goke Ilesanmi Last week, we said most times, when we look at a male and say he is handsome or look at a female and say she is beautiful, our compliment is basically based on the attractiveness of the head region which houses the face, teeth, lips, etc. We…

Author: Robert Kiyosaki Publisher: Business Plus Reviewer: Goke Ilesanmi Financial intelligence is one of the fundamentals of financial success. Indeed, many people cannot achieve financial success because they lack this intelligence. It is therefore laudable that Robert Kiyosaki has decided to come to the aid of such people with his…

By Goke Ilesanmi Most times, when we look at a male and say he is handsome or look at a female and say she is beautiful, our compliment is basically based on the attractiveness of the head region which houses the face, teeth, lips, etc. That is why irrespective of…

Author: Paul Mladjenovic Publisher: Wiley Publishing, Inc. Reviewer: Goke Ilesanmi          One of the fastest and easiest (though also risky) routes to achieving financial sufficiency is stock investing. It is therefore important for us to X-ray this book christened “Stock Investing for Dummies” to educate people on stock investing. It…

By Goke Ilesanmi Last week, we examined guidelines for the digital marketing communications team. We said adoption of the Digital Marketing Communications strategy means there must be effective collaboration among the Information and Communications Technology, Marketing and Corporate Communication Departments to be able to achieve an impressive digital marketing result…

Editors: Paula Martin and Karen Tate Publisher: John Wiley and Sons, Inc Reviewer: Goke Ilesanmi Project management, the process of guiding a project from the beginning through the middle to the end is indeed very taxing. This is because the project manager coordinates other professionals to achieve results. It is…

By Goke Ilesanmi Last week, we said the concept of effective communication, whether Marketing Communications and/or Corporate Communication, has changed in scope and dynamics in this digital age with the multiplicity of technological devices and social media platforms. We added that the world is now a global village with many…

Editors: Meredith Ashby and Stephen Miles Publisher: Oxford University Press, Inc Reviewer: Goke Ilesanmi Leadership, they say, is key to everything. That is why we are reviewing this book entitled “Leaders Talk Leadership” with the subtitle “Top Executives Speak Their Minds” this week. It is edited by Meredith Ashby and…

By Goke Ilesanmi The concept of effective communication, whether Marketing Communications and/or Corporate Communication, has changed in scope and dynamics in this digital age with the multiplicity of technological devices and social media platforms. The world is now a global village with many business and career opportunities as well as…

The Institute of Information Management (IIM) Africa and Records and Information Management Awareness (RIMA) Foundation have commenced 2022 free National Awareness Campaign tagged “National Digital Transformation and Data Protection Awareness Campaign” in a bid to sensitise organisations on the importance of digital revolution and data preservation. The campaign debuted in…

Author: Emmanuel Obeta Publisher: Self-Publishing Available on AMAZON Https://www.Amazon.com/dp/B0B55C9S8R Tel: +234 -8139322773; +234 -8034007393 Email: eobeta@gmail.com Reviewer: Goke Ilesanmi Branding is very critical to personal, business and organisational success. This is because it is the means through which businesses get credit for the quality they represent and deliver. It is…

By Goke Ilesanmi Persuasion can be variedly defined. At one level of definition, it is conceived as the process by which a communicator tries to influence the attitudes, values, belief system, or action of his listener(s) or audience. In other words, persuasion involves motivating the audience through the power of…

Author: Bradley Sugars Publisher: McGraw-Hill Reviewer: Goke Ilesanmi The book “The Real Estate Coach” with the subtitle “A Story of Real Estate Investment Success”, is written by Bradley Sugars, a renowned entrepreneur, author and business coach who has helped nearly a million clients around the world to achieve business success.…