Goke

By Goke Ilesanmi All organisations, no matter what their size or scope, are held together by and perform their functions through the process of communication. Communication is indeed the channel of influence, the mechanism of change and the means of motivation that enables an organisation to reach its goal of productivity and profitability among others.

By Goke Ilesanmi Last week, we said there are four different skills of communication, that is, listening, reading, speaking and writing. We advised that business writing, especially for external communication to customers, suppliers, investors, etc., should be professionally handled because when it is done properly, it will enhance corporate image, boost business, among others.  

By Goke Ilesanmi There are four different skills of communication. These are listening, reading, speaking and writing. Listening and reading are technically referred to as “receptive skills” because they are about assimilation; while speaking and writing are called “transmitting skills” because they are about articulation or dissemination. Mastery of all these skills is very important.

By Goke Ilesanmi One thing that makes intellectual activities interesting is creativity. That is, ability to think outside of the intellectual box and transplant ideas from their original areas for meaningful application elsewhere. To be able to determine potential for success in the face of competition in business, existing and prospective entrepreneurs basically try to