GOKE ILESANMI

Goke

Auditing and Investigation

Author: Olugbemiga Olagbaiye (+234(0)8032141277) Publisher: Alpha Resources Limited Reviewer: Goke Ilesanmi   One gospel that is being vigorously preached in the corporate world today is the need to embrace corporate governance. Corporate governance is all about improving stakeholder value. There is need to institute well-developed international standards on best practices in the management of businesses

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Employing Modern Language of Competition

One word that is very critical and often misconstrued in business circles is “competition”. “Longman Dictionary of Contemporary English” (2005 edition) defines “competition” as “a situation in which people or organisations try to be more successful than other people or organisations”. Probably as a result of rigid and negative interpretation of this definition by people

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Communicating Your Unique Selling Proposition

By Goke Ilesanmi   Life is about competition. Whether you are a businessman, student, job-seeker, worker or even a beggar, you are daily confronted with peer competition. To stay ahead of competition, you need to identify and effectively communicate your Unique Selling Proposition also known as “Unique Selling Point” or “Unique Sales Proposition”.  

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