Goke

By Goke Ilesanmi To stay ahead of competition as an organisation, entrepreneur, job-seeker or student in this digital age that the scope of competition has become wide, you need to identify and persuasively communicate your outstanding organisational or personal competence, also called “Unique Selling Point”. Company profiles, personal profiles and curriculum vitae (CV) are some

By Goke Ilesanmi Failure to send the right messages will often result in loss of business, low morale in the workplace or soured friendships. If you are in customer service section, for instance, you need to think about the message you are giving customers. Do you really try to do everything possible or is your

By Goke Ilesanmi                                      Last week, we said reported speech is the opposite of direct speech. We stressed that reported speech does not necessarily mean past-tense version of direct speech, as it is possible to have present- as well as past-tense reported speech.     We expatiated that what determines the tense of the reported speech is

By Goke Ilesanmi                                      Reported speech is the opposite of direct speech. Direct speech refers to the original utterance of the first speaker and it is marked off by inverted commas in a written discourse. It may be present or past in tense, depending on what the speaker is talking about. For example, if the speaker

By Goke Ilesanmi                                  Last week, we said there are essentials of good writing that must be applied in speech-writing. We explained that some of these are conciseness, completeness, correctness, clarity and consideration. We added that courtesy, positive language, concreteness and sincerity are also parts of these fundamentals. We said conciseness is about being brief and